““ We are creators of unique signature interiors. We are makers of aesthetic stories elevating your true brand vision, shaping impressions that will last ” ”
 

JEANETTE DIDON

STUDIO FOUNDER & PRINCIPAL DESIGNER

Jeanette, a Swedish interior architect and hospitality designer, hails from a small village in northern Sweden. Her journey from the tranquil countryside to the vibrant heart of Stockholm was fueled by a desire for cultural diversity and a deep love for socializing and creativity.

Didon’s career took flight as she designed bars and restaurants for renowned hospitality groups in Stockholm. Her interior design of Michelin-starred restaurant Ekstedt earned her the esteemed
“Swedish Restaurant Interior of
the Year”
from the Swedish Hospitality Awards and international recognition as Zagat listed the restaurant as #2 in “the 10 Hottest Places in the World”.

Building on her international experience and collaborations with industry leaders, Didon founded her own design studio,
BYBLACK NYC. And for a decade, her studio has specialized in crafting unique, unforgettable hospitality spaces, attracting a global following of guests and receiving acclaim from prestigious publications and social media. Her designs have been celebrated as #1 in list “The 12 Most Instagrammable Restaurants in the World” by Vogue Living, “NYC’s most instagrammable Restaurant” by Coveteur, and as one of “Paris’s 6 Most Instagrammable Restaurants” by Architectural Digest.

With a portfolio encompassing over 20 restaurant interiors, Didon has collaborated with prestigious clients worldwide.